We’re Hiring: Head of Marketing & Communications

📍 Sri Lanka / Hybrid

Business Agility Tune Up (Pvt) Ltd is looking for a Head of Marketing & Communications who can think strategically and execute hands-on, especially during the first year, as we continue our rapid growth journey.

This is a builder role—ideal for someone who wants ownership, variety, and the opportunity to shape a brand from the inside out.

🚀 About Business Agility Tune Up

Business Agility Tune Up (Pvt) Ltd is a Learning, Transformation Consulting, and Coaching company, and we proudly call ourselves Co-pilots of Business Transformation.

We enable change in individuals, teams, and organizations at any stage of their lifecycle—helping them discover better ways of working and co-create generative capabilities that support Business Agility.

Our work spans:

• Agile, Business Analysis, Project Management & Leadership training

• Transformation consulting & professional coaching

• AI-powered software product development

• Community development, professional events, and conferences

We are registered in Sri Lanka and Canada and work with local and international clients, including individuals, corporates, and professional communities.

Our training and learning ecosystem is closely aligned with global professional bodies such as:
Scrum Alliance, ICAgile, Scaled Agile, IIBA, PMI, Management 3.0, and ICF.

🌐 Learn more at: www.businessagilitytuneup.com

🎯 The Opportunity

This role exists because marketing is now a core growth engine for us.

We are looking for someone who can:

• Study our current brand, offerings, and positioning

• Understand what is working and what is not

• Design a clear, practical marketing & communications strategy

• Personally execute that strategy initially

• Build the foundation to scale marketing into a function over time

This is not a “strategy-only” role.

👉 For at least the first year, the Head of Marketing & Communications is expected to both design and personally execute marketing initiatives, until the function is mature enough to scale with additional team members.

🧠 Your Role & Ownership

You will own end-to-end marketing and communications, including:

• Brand positioning and messaging

• Marketing strategy (digital + non-digital)

• Campaign planning and execution

• Content direction and creation

• Paid and organic marketing

• Measurement, learning, and improvement

• External communications and reputation

You will work closely with the founders, trainers, consultants, and partners.

🔥 Hands-on Execution (Initial Phase – First 12 Months)

In the first phase, you will personally execute much of the marketing work to deeply understand our brand, audience, and channels.

This includes (but is not limited to):

📣 Content & Social Media

• Create and publish content across LinkedIn, Instagram, Facebook, TikTok, and YouTube

• Write engaging copy aligned with our brand voice

• Create basic graphics and short-form videos (quality over perfection)

• Ensure consistency, relevance, and engagement across platforms

• Actively engage with audiences, respond to messages, and build community

📈 Campaigns & Paid Marketing

• Plan, run, and optimize paid campaigns across platforms such as:

  • Meta (Facebook & Instagram)

  • LinkedIn

  • Google Ads

  • Other relevant platforms

• Manage and allocate marketing budgets

• Experiment, learn, and improve ROI using data

🌐 Website & Digital Presence

• Review and improve website content, messaging, and structure

• Support landing pages, blogs, and campaign-related updates

• Ensure alignment between website, social channels, and campaigns

📊 Analytics & Learning

• Track performance using analytics and platform insights

• Evaluate what works, what doesn’t, and why

• Use insights to continuously refine strategy and execution

🤝 Relationships, Community & Events

• Support marketing for training programs, consulting services, and coaching offerings

• Promote events, workshops, and community initiatives

• Strengthen relationships with professional bodies, partners, and customers

• Support communications related to conferences and collaborations

💼 What You Bring

• Solid experience in marketing, brand, and communications (5+ years preferred)

• Ability to operate at both strategic and execution levels

• Hands-on experience with digital marketing and content creation

• Comfort with ambiguity, experimentation, and learning

• Strong communication skills in English

• A proactive, ownership-driven mindset

This role is open to:

• Senior marketers from similar industries

• Professionals returning from a corporate break

• Individuals seeking a non-traditional, impact-driven role beyond typical corporate structures

💡 Why Join Us

• Play a key role in shaping a fast-growing transformation company

• High ownership and autonomy

• Exposure to local and international markets

• Opportunity to build and later lead a marketing function

• Flexible working arrangements

• Meaningful work with real impact on people and organizations

📩 How to Apply

Please email your resume to:
📧 rumesh@businessagilitytuneup.com & 📧 janani@businessagilitytuneup.com

🌐 www.businessagilitytuneup.com